Word Count 340 – 2.6 Minute Read
Americans will decide who will lead the next federal administration in a few weeks. While many may view this as a political spectacle or a casual talking point, this election is far more consequential for organizations. The critical question is: “Will your organization be part of the Wednesday Morning After Club?”
The Wednesday Morning After Club isn’t a social gathering or a movie; it isan organization that wakes up the day after the election, local, state, or national and is fully prepared to engage with the new administration, regardless of the outcome. Will you be one of them?
Have You Prepared for the Election’s Outcome?
- Have you invested in relationships with both parties to ensure your voice will be heard, no matter the winner?
- Do you have a roster of key influencers or potential appointees who can help shape policy?
- Are you familiar with the likely staff members of the new administration?
- Have you created your list of candidates for appointments?
This might seem like a long list of questions, and it is. But that’s the point. You’re already behind if you wait until Wednesday after the election to start thinking about these issues. The time for influence is now.
As Stephen Covey famously said, “What’s important is seldom urgent, and what’s urgent is seldom important.” Being a viable partner with any new administration is one of those crucial, long-term priorities that demands ongoing attention.
What the Best Organizations Do
- Build relationships early and often. Elections change leaders, but relationships endure.
- Proactively identify opportunities to engage with the new administration.
- Develop a long-term plan to influence policy and advocate for your association’s needs.
- Stay ahead of threats that could harm your association’s interests.
- Focus on natural growth, not just survival.
If your organization is waiting until after the election to begin engagement, you’re in a reactive position—playing catch-up while others advance their interests. The most successful organizations are already planning, building relationships, and positioning themselves for the future, no matter the election outcome.